100% Optical 2026 took place from 28 February–2 March at Excel London. As the show’s official media partner, OT brings you the inside scoop: exclusive interviews, trend alerts, and all the innovations shaping the future of optics.
100% Optical 2026 by numbers
11,000+
visitors attended
100+
CPD sessions hosted
252
exhibitors attended
55%
visitors from independent practice
191
Love Eyewear Award entries
43%
visiting for the first time
Source: CloserStill Media, 2026
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100% Optical 2027 will take place 27 February—1 March 2027 at Excel London
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