Official media partner
100% Optical 2027 will take place from 27 February—1 March 2027. As the show's official media partner, OT will bring you all the interviews, updates and insider knowledge ahead of the event
100% Optical 2026 by numbers
Source: CloserStill Media, 2026
My favourite thing about 100% Optical this year has been being able to catch up with so many friends and colleagues; network, share ideas, and have countless conversations
Looking ahead to 100% Optical 2027
100% Optical will take place from 27 February—1 March 2027 at Excel London
Previous shows
Explore all the content from our previous shows
100% Optical 2025
The importance of imaging, vital improvements in glaucoma care and the future of contact lens fitting were amongst the themes OT reported on at 100% Optical 2025
100% Optical 2024
Improving cataract referrals, managing the expectations of presbyopes, and discussing optometry's relationship with secondary care at 100% Optical 2024
100% Optical 2023
Treating diabetic retinopathy, sustainability without compromise, and myopia management in practice were discussed at 100% Optical 2023