Zoobug previews sunglasses at London Fashion Week

The eyewear brand showcased its upcoming collection at a children’s catwalk event

22 Sep 2017 by Andrew McClean

Children’s eyewear brand, Zoobug London, previewed its spring/summer 2018 sunglasses collection at the Isossy Children catwalk event in Kensington, London.

Young models wore the sunglasses on the catwalk as part of a partnership with the children’s designer fashion brand.

Founder of Zoobug, Dr Julie Diem Le, said: “The brands fit beautifully together and we relate to Isossy’s tremendous energy and ethos to inspire confidence, individuality and self-belief in children.”

“We hope to see many more kids shows like this happening at London’s great #LFW showcase in the future – it’s an incredible opportunity for children to get involved in an exciting high-profile event,” she added.

Zoobug highlighted that the event was the only children’s catwalk to take place during London Fashion Week.

The new range will launch at the 50th anniversary of Silmo in Paris (6–9 October).

Image credit: Bonnie @FaroukJames/@isossychildren LFW17

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