26 February 2026
In the final days ahead of 100% Optical, to be held this weekend (28 February–2 March) at London’s Excel, OT has gathered insight on what delegates can expect to find on the show floor and from the education programme.
AOP experts in the education programme
Experts from the AOP will be sharing their knowledge throughout the education programme at 100% Optical.
Remember, if sessions are fully-booked online, walk-in capacity may be available on the day. Arrive early to queue for a space.
The AOP experts: Dr Peter Hampson, clinical and policy director, and Efa Schmidt, lawyer and head of clinical negligence
The lecture: Virtual insanity, Saturday 9.15–10.15am on the Main stage
The AOP expert: Dr Ian Beasley, head of education
The lecture: Eyes wide shut – the overlooked connection between vision and sleep, Sunday 9.15–10.15am on the Main stage
The AOP expert: Liz Stephenson, head of employment
The lecture: Employment law for eye care, Sunday 12–1pm at the Optical Academy
The AOP experts: Serena Box, head of media, PR and external affairs, and John White, director of communications and external affairs
The lecture with discussion workshop: Eye health on the agenda – your toolkit for becoming an eye care champion, Sunday 12–1pm at the AOP Lounge
The AOP expert: Eleanor Curzon, barrister, 23ES
The lecture: Remediation in fitness to practise proceedings, Monday 10.30–11.30 on the Main stage
From the show floor
Wolf Eyewear bring a taste of Lower Manhattan to the UK
Wolf Eyewear Group has been appointed the exclusive distributor for LOMA eyewear across the UK and Ireland – the full collection will make its UK debut at 100% Optical.
Delegates will be able to view the range of handcrafted optical and sunglasses on the Wolf Eyewear stand (G20) by appointment.
LOMA, which stands for Lower Manhattan, is designed in Paris by French-Italian designer, Cedric Rizzo, who will be on the Wolf Eyewear stand on the Saturday and Sunday of the show.
Each frame is made with acetate and titanium and draws inspiration from the architecture, music and streets of Lower Manhattan.
Tom Wolfenden, CEO of Wolf Eyewear, described LOMA as “a collection with real soul.”
“With our shared drive to build a great community of independent opticians, we’re thrilled to bring this collection exclusively to the UK and Ireland,” he added.
Stand G20
It’s all in the design
Jason Kirk, CEO of Kirk & Kirk, and a panel of experts from practice and interior design, will take to the 100% Catwalk stage on Sunday 1 March at 4pm to discuss Designing a better performing practice.
The session will consider how good design plays a role in helping independent practices to stand out and perform better commercially. Panellists will share their experiences and practical examples of how the design of their practice has supported growth and what they learned through the process.
Hands-on simulators with Optical Express and ACES
Optical Express and ACES will deliver education, hands-on experiences and guidance for eye care professionals at 100% Optical.
Attendees will be able to try out YAG capsulotomy through a simulator in an immersive environment with ophthalmic surgeon Dr Huba Kiss, or compete on a racing simulator for the chance to win an iPad.
Optical Express advisory board member, Professor David Spalton, emeritus consultant at St Thomas’ Hospital, will deliver a guest lecture on the origins of cataract surgery.
Stand M50
Inside the tech at Sense Medical
Sense Medical, the official distributor of Canon Medical Eyecare in the UK and Ireland, has introduced the Xephilio OCT-R1, combining a fully automated SD-OCT and 32MP retinal camera technology made by Canon.
Abdul Jahangir, sales director at Sense Medical, said: “We are delighted to be able to offer this new combination device at 100% Optical. The OCT-R1 is an excellent choice for diabetic eye screening programmes and High Street opticians who value speed, accuracy, and patient comfort.”
“Canon has developed an optical coherence tomography device that can do everything in one smaller footprint device that is easy-to-use,” he added.
The company will demonstrate the Canon CR-10, Canon RK-F3M and Canon TX-20P at 100% Optical.
In addition, the company will provide demonstrations of Heart Eye’s artificial intelligence software integrated with the Canon CR-10.
Stand M41
London's landmarks with Linda Farrow
Luxury eyewear brand, Linda Farrow, will be in attendance at 100% Optical and will unveil the latest collection for autumn/winter 2026, along with the full campaign accompanying the collection, Water’s Edge.
For this season, models have been photographed at some of London’s most iconic landmarks.
Simon Jablon, managing director of Linda Farrow, said: “We’re very excited to be taking part in the UK’s premier optical fair. It's an invaluable opportunity to meet face-to-face and present our latest collections to some of the most respected optical stores in the UK.”
Stand D18
Ted-Talk style sessions at the 100% Studio Bar
Brand-new for the 2026 show, 100% Optical has introduced the Studio Bar, with a variety of Ted Talk-style sessions hosted by Nikon Optical UK.
Sessions on this stage aim to inspire and advise delegates on finding success in the independent sector.
Topics will include oculomics, future-proofing skills, practice design and emotional intelligence.
Lens expertise from Seiko Optical UK
Seiko Optical UK will reveal innovations in professional education, immersive patient experiences, simplified product communication, and enhanced support for independent practices.
A spokesperson for Seiko Optical UK said: “Our focus at 100% Optical is on independence, education, and exceptional visual experiences. We are committed to partnering with practices, not only through innovative lens technology, but through the training, tools, and support structures that help teams and patients thrive.”
Stand C50
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