Let their personality shine

Art in eyewear 

Etnia Barcelona has launched its new kids collection for the Spring/Summer 2025 season.  

The brand invites children to BeAnArtist, with the company suggesting the collection embodies “attitude and vibrant fun, reminding us that children see the world with limitless creativity.”  

The line includes 11 designs: seven optical frames and four sunglasses, all inspired by animal names and in unique shapes. 

Customisable style 

Dibble Optical has presented the Variable Fit Collection for Dilli Dalli, describing it as the “most customisable eyewear for kids.”  

The collection has been designed for children who can be hard to fit and who need more stability in their frames, with precise fit at certain touch points such as the nose pad and cable temples area.  

Three styles are included in the sub-collection, in sizes ranging from 40 to 44 and available in four colours.  

The temples are interchangeable between the Variable Fit models, allowing for styles to be mixed and matched.  

The IntelliFlex 3 Hinge system, evolved into a third generation of the design, offers enhanced flexibility.  

The brand said: “Every child deserves eyewear that feels good and stays put, and the Dilli Dalli Variable Fit Collection ensures just that – with the ultimate in customisation, comfort, and durability.” 

Award winner 

At 100% Optical, Götti Switzerland received the Love Eyewear Award for kid’s frame of the year.  

The Götti Dimension Next collection is made to be lightweight and flexible and individual, designed without screws or soldered joints. The different parts of the frame can be combined in 15 different colours.  

The glasses are produced in layers through a 3D printing process.  

Talking to OT about the award-win, Sven Götti, founder of the brand, said: “Creating eyewear for children is a matter of respect and responsibility for us. It is often the first time that little ones come into contact with glasses, and it is crucial that they have a positive experience.” 

Fun with prints 

Marcolin has revealed the latest frames in the Guess Kids Eyewear collection, characterised by lively colours and extravagant designs.  

Stand-out features of the collection include patterns inspired by butterflies, hearts and animal prints.  

The rounded acetate ‘GU50267’ is decorated with contrasting HD lamination and animal prints. The sides can be colour-block or transparent and feature the Guess logo. 

Perfect fit 

Continental Eyewear launched eight new models in its Star Fit children’s range at 100% Optical.  

The new frames in the collection are designed for children aged between six and 12 years old.  

The brand shared: “This range reinforces our commitment to blending functionality with fashion, ensuring older children have access to well-fitting stylish eyewear.”  

The Mr Men & Little Miss collection has also been expanded with two designs for younger wearers: ‘Miss Brave’ and ‘Mr Calm.’ 

Lightweight design 

EssilorLuxottica has shared its children’s eyewear collection for Spring/Summer 2025. 

The latest launch integrates myopia management lenses with the frames, the manufacturer shared, to encourage young wearers to express individuality while supporting their long-term eye health.  

The collection emphasises lightweight materials, adjustable features, and vibrant designs.  

Showcase pieces include the Ray-Ban ‘0RY9082V’ frame for children aged seven to 13, made from nylon fibre with aluminium temples.  

Oakley’s ‘Sando (OY8032D),’ also for children aged seven to 13, is made with O-Matter material for durability, with adjustable nose pads and Ace-Fit temples for a comfortable fit during sports and everyday use.  

For children aged four to 10, Vogue Eyewear’s ‘0VY2033,’ is made from bio-based nylon fibre and features adjustable temples and flex hinges for a custom fit that will grow with the wearer. 

Denim details 

Mondottica has presented the new kid’s collection from Pepe Jeans London, combining varsity styles with denim details and playful colour.  

Highlights include ‘Acton,’ with a solid black front and contrasting crystal sage green temples with a visible core wire. The Pepe Jeans branding is discreetly included on the temple along with denim studs on the tips.  

The ‘Watford’ in gloss crystal lilac references the women’s optical collection, with a complementary milky temple and denim stud details. 

The ‘Tottenham’ in green/double layer is a rectangle constructed from layered black and light green acetate. The new temple design echoes the adult collection and features the signature denim stud detail on the tips. 

Teen style

Tomato Eyewear has launched two new lightweight and adjustable styles designed for teenagers. 

The ‘Adolescent A’ frame has a rectangular shape, while ‘Adolescent B’ is an oval shape. 

The frames are available in a range of colours including four gradients: red, blue, brown, and grey. Colours also include a forest green, a transparent with blue glitter sparkles, black, and marble. 

Tomato Glasses also added a new turquoise colourway to its children range. The vibrant turquoise is available in oval, rectangular, retro rectangular, and circular shapes.