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A day in the life of a business owner
“I’ve turned work into more of a hobby”
Dispensing optician, creator, and co-owner of The Optical Gallery, Nicos Antoniades, tells OT about incorporating skills from his previous career into the day-to-day running of his family optical business
05 June 2025
5.30am

Name:Nicos Antoniades
Occupation:Dispensing optician and owner, The Optical Gallery
Business owner since:2016
I’m usually up at about 5.30am. I get up early because I like to do as much as I can before the working day starts. The first thing I do is quickly check my social media, before I go and choose what I want to wear for the day.
6.15am
Because my brothers, who are also my business partners, are up at the same time, we always have a group meeting in the car on the way to work. It doesn’t feel like a meeting – it’s us catching up, and plotting and scheming on how we’re going to take over the world.
6.45am
I’m predominantly based in the Twickenham branch of The Optical Gallery, although these days my role within the business has turned more to marketing, sales and social media. I go into the practice if people have booked directly to see me. Otherwise, I spend my time on filming, photography, and on scheduling social media, trying to grow my business that way.
Before I arrive in Twickenham, I always go to the Chessington branch. We’ve got our lab there, so I’ll collect all my jobs for the day.
7.30am
I get to Twickenham at about 7.30am, make myself a coffee, turn on all the instruments in the room, set up for the day, and then check my emails and respond to clients who have messaged me during the evening.
I’ve restarted my YouTube channel this year, and we’re doing some cool lens tints and custom lenses. I’ll look at my diary, see who’s booked in to see me, and where I’ve got a space to be able to do my filming.
I’ll separate which jobs I want to film, and then I’ll set up my camera and start filming those jobs ready to put on Instagram and YouTube.
12.30pm
I don’t know what a lunchtime is. When I get peckish, I’ll go get something to eat, and then I’m straight back in working mode.
Work, for me, doesn’t feel like work. I’ve turned work into more of a hobby. Once you start enjoying what you’re doing, there’s no slump. You just get stuck right in.
2pm
Since I’ve started YouTube, we’ve had a lot of international clients flying over, as well as clients from all over the country. Because they’ve seen me and already feel like they know me, I want to make sure that I’m in the practice when they do visit us.
3pm
Every day, I speak to my lens lab, who I get on really well with as friends. I think it’s important to have good relationships with the people that you are doing work with. It motivates you to keep doing something a bit different.
If there’s nothing else for me to do in the afternoon, I’ll go off and work from home for the rest of the day, or to one of the other practices and see if they need help.
5.30pm
The practices shut at 5.30pm. If I’m still there, I’m usually not out until about 6pm.
To unwind, I read...
Comic books
When I get home, I’ll look after my kids, put them to bed, and then I’m probably back on the laptop. I’m a bit of a workaholic.
I’m very family orientated in the evenings. I like to socialise with friends, when we are able to. My brothers are like my friends, so I might go round to their houses.
8pm
My ideal midweek dinner is whatever my wife cooks. I like it when she cooks jerk chicken, with rice and peas. My wife is Jamaican, so I’m blessed to have good home cooked food.
My fantasy practice…
If I had an unlimited practice budget, I would...
Go and buy an art gallery in Central London, and make that art gallery into my vision of what The Optical Gallery is.
If I could invent a piece of technology to help solve one issue in practice, I would invent...
A piece of tech that would teleport my video styling consultation clients to me, rather than having to speak to them through a video.
If I could make one change to the optical profession, I would...
Make it more fun, which is what we’re trying to do with The Optical Gallery.
If I could be visited in practice by one influential person, that would that be...
Jamal Edwards. He was really inspiring. I worked with him in the past, and I saw how he started off with a camcorder and changed so many people’s lives. He even started his own charity, the Self Belief Trust. A lot of people don’t have a lot of self-belief, and it’s people like him who can make you believe that you can do anything that you really want to, if you put your mind to it.
One thing that would improve my practice economics is...
Being able to clone myself and my brothers, three times over.
If I could close the practices for a week without it having any impact at all, I would spend that week...
I really want to explore Japan. Otherwise, I’d go away with my brothers and all the families to Cyprus and just chill out for a week together as a family.
My wildest ambition for the practices is...
To be internationally known, which is what we’re trying to do right now: not just to have clients restricted to our local postcodes, but all over the world. This is something I’m starting to see in 2025. Let’s hope it continues.
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