10 November 2026
Haag-Streit UK has appointed Rod Santos to the role of general manager.
Santos will lead the Haag-Streit UK business and team with responsibility for its performance and the delivery of its growth strategy, supporting customer and partner engagement.
The new general manager will draw from his experience in previous leadership positions with Bausch + Lomb, Rayner, Zeiss, and Alcon.
Santos has also worked across international and global markets, gaining a broad perspective on commercial excellence, customer engagement, distributor management, and market development.
Commenting on his new role, Santos said: “I am delighted to join Haag-Streit UK, a company with such a strong heritage and a reputation for excellence in ophthalmology. I look forward to working alongside its talented team, building on the strong foundations already in place and strengthening our partnerships with customers.”
“Together, we have an exciting opportunity to drive sustainable growth, embrace innovation and to continue delivering meaningful value to eye care professionals and the patients they serve,” he continued.
Anette Chauhan, chief commercial officer of Haag-Streit, said: “Rod brings with him more than 20 years of leadership experience in ophthalmology and medical technology. With his proven track record of delivering strong commercial growth and deep expertise across the ophthalmic industry, we will continue to strengthen our position within the UK and the wider Haag-Streit group.”
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