Inspecs acquires Ego Eyewear

The Bath-based group has acquired 100% of Ego Eyewear and its operating subsidiaries in Sweden and Hong Kong in an agreement worth £6.175m

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Barbour/Ego Eyewear
Inspecs Group has acquired Ego Eyewear Limited, the design and licensing company behind brands including Barbour and Liberty of London.

The Bath-based Inspecs completed the acquisition of 100% of Ego and its operating subsidiaries in Sweden and Hong Kong for an initial consideration of £6.175m. The deal also includes a deferred consideration, partly based on performance over the coming three years.

Ego Eyewear uses third party eyewear manufacturers to produce fashion brands, with a design house based in Stockholm, and operations in London, Osaka, in Japan, and Hong Kong. The company primarily distributes through optical chains.

Licensed brands in Ego’s portfolio include Barbour, Liberty of London, Viktor & Rolf, Lyle & Scott, Henry Lloyd and Joseph. The company also has a number of licenses with Nordic brands including Ivana Helsinki and Valerie and Day.

Commenting on the acquisition, Inspecs CEO, Robin Totterman, said: “We are pleased to bring Ego into the Inspecs Group to further develop our brand portfolio and add to our Scandinavian offering, where we believe there are considerable opportunities for us.”

Describing Ego as a “significant player in the Nordic region, Japan and the UK,” Totterman added: “Ego's design studio in Stockholm adds to our existing teams in the UK, Portugal, Hong Kong and New York. We look forward to working with the new members of our Group in 2022.”

Ego is run by Ronald and Johanna Gezang, described as second-generation eyewear “veterans.”

It is expected that Ego will see a revenue of £8.9m for the year up to 31 December 2021. Inspecs shared that it anticipates the acquisition will be earnings enhancing for 2022.