Deepcove Limited launched a new range of fashion tints from Optiswiss at 100% Optical (1–3 March).
The company is the UK distributor for Optiswiss, an independent lens manufacturer based in Switzerland.
The new Lollipop range of fashion tints features a collection of full tint and gradient lenses available in pastel colours.
Roland Allen, managing director for Deepcove, told OT: “With frames becoming more vibrant, patients are looking for lenses they can match to the specific frame.”
“There is a colour to match every frame type. It’s fun,” he added.
The Lollipop tint collection could suit those independent practices looking for a way to stand out, Allen suggested.
Patients are not always aware of the lens options available to them, he shared, suggesting: “Sometimes we take it for granted that everybody knows all the different lens options – whether that is varifocal, occupational, distance or readers. The same goes for tints.”
A display case has been developed to showcase the tinted lenses, while a demo box is also available for presenting the options to patients.
Allen suggested the combination of the display and the demo boxes can help to start a conversation with the patient, “then you can show them in detail how that could match with the frame.”
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