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Digital facilitator appointed to Manchester Optometry Excellence Programme

Optometrist, Usman Rasul, will work with practices to support digital change

A birds-eye-view of a man writing in a diary with a laptop open beside him
Pexels/Thirdman

An optometrist has been appointed as part of the Optometry Excellence Programme to help optometry practices in Greater Manchester make the most of workplace technology.

Usman Rasul has taken on the new role of digital facilitator to help practices make better use of digital systems and processes.

This includes helping to adopt and use digital referral tools, supporting the improvement of digital skills in the workforce, identifying barriers and opportunities within primary care, and providing a link between practices and wider digital transformation initiatives.

The Optometry Excellence Programme supports practices through a range of quality improvement initiatives and is funded by the Greater Manchester Optometry Provider Board and supported by Greater Manchester Local Optical Committees.

The programme includes four workstreams which are being rolled out in phases: rescue and resilience, optometry referrals improvement programme, practical support, and sustainability in optometry practice.

The new digital facilitator role fits under the referrals improvement programme remit, a press release on the appointment confirmed, and aims to bridge the gap between system policy and clinical reality.

The aim is to drive meaningful and sustainable digital change in a way that benefits patients and practitioners and in line with Greater Manchester Primary Care Blueprint priorities.

Rasul, who will work across all 10 localities, commented: “This is an exciting opportunity to join a team that is passionate about using technology to improve healthcare delivery and outcomes.”

“I am keen to make a tangible difference in local eye care through digitally-led innovation, and my insight into day-to-day challenges in optometry gives me a unique and practical viewpoint on where digital tools can add value,” he added.