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Hudson Eyewear appointed UK distributor for Sea2see

François Van den Abeele, founder of Sea2see, suggested the new partnership could bring the sustainable brand to more independent practices

Cassie Hedlund and Josh Hudson, of Hudson Eyewear, stand together in smart summery clothes in front of a white and yellow banner for Silmo Paris
Hudson Eyewear

Sea2see has appointed Hudson Eyewear for UK distribution of its sunglasses and optical collections.

As part of the range of products, Hudson Eyewear will carry the newly launched Breeze Ultralight range by Sea2see, which launched at 100% Optical this March.

Hudson Eyewear is led by Josh Hudson. François Van den Abeele, founder of Sea2see, welcomed the new partnership.

He said: “We are convinced that this relationship can bring our ‘seastainable’ vision to more independent opticians in the UK who understand the absolute importance of providing a choice of high-quality sustainable Italian made products, but who are willing to have a positive impact on our oceans, one frame at a time.”

Hudson Eyewear has four agents operating across the UK, covering England, Scotland and Wales. The company specialises in unique brands that focus on craftsmanship, individuality and contemporary, wearable styles.

Hudson said: “Sea2see is a brand that I have a personal connection with, in terms of its messaging and responsible, sustainable direction.”

He continued: “As a team, we are excited to be the new ambassadors for the brand in the UK and to bring their modern Italian-made collections to more optical outlets who wish to work with an authentic high-quality sustainable brand that works hand-in-hand with their Sea2see Foundation to remove polluting materials from the sea and coastal environment.”

Pictured: Cassie Hedlund and Josh Hudson, directors of Hudson Eyewear.