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Held virtually for the first time, the event recorded almost 50,000 interactions across its platform
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From communication tips to staff training, experts share their insight on making contact lenses an integral part of optical practice
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From the balance between selling and recommendation to tricky ethical and clinical issues, practice members share their tips
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Communication is key when it comes to addressing conflict in optical practice. Optometrist Richard Edwards highlights common complaints and his top tips
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The General Optical Council agreed to extend the changes for the 2021/22 and 2022/23 academic years
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The online event, held between 23–24 May, launched a new platform for the industry show that will continue to be built upon in the future
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Ahead of the virtual tradeshow this weekend (5-7 June) event organisers share the programme of events
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The General Optical Council is committed to finding ways to be more agile and responsive in the face of adversity, explains Marcus Dye
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The General Optical Council has also released a set of updated statements, which now align with the College of Optometrists’ red-amber-green phase system
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In the lead-up to 100% Optical Online on 23–24 May, event organisers hosted a preview of the frames on display and walked delegates through the virtual platform