Independents urged to differentiate their dispensing

Zeiss highlights benefits of its i.Terminal Mobile digital centration device amid ‘increasingly fierce competition in the independent sector’

03 Jun 2016 by Robina Moss

Zeiss i.Terminal MobileZeiss is highlighting to independents that its i.Terminal Mobile digital centration device can provide them with a modern solution to differentiate the patient experience during dispensing.

The company is warning that competition within the independent sector is growing increasingly fierce, “with growing pressures coming from large chain retailers and other independents, through to new online sellers.”

The mobile measuring device operates via an iPad and is the latest Zeiss dispensing tool for practitioners “looking for precision, reliability and efficiency during the dispensing process.”

Carl Zeiss Vision UK’s marketing and communications director, Peter Robertson, told OT: “The Zeiss i.Terminal Mobile is an effective and efficient way of capturing accurate centration data. It provides practitioners with a higher degree of flexibility and the capacity to differentiate their dispensing process.”

He concluded: “Feedback from existing users reinforces that use of the Zeiss i.Terminal Mobile within practice creates an innovative, distinctive and premium experience for patients.”

As well as enhancing the dispensing process, the company is highlighting that customers can receive a 100% rebate on the purchase of Zeiss i.Terminal Mobile through the Zeiss lens spend scheme.

For more information, visit the Zeiss website or call its customer care centre on 0845 300 7788.


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