Christopher Young Opticians initially won an accolade for Customer Service Excellence at the 2019 Mendip Business Awards in June. This has now been followed by a Service Excellence Award at 2019 Somerset Business Awards in October.
Speaking to OT about the accolades, optometrist and practice owner, Christopher Young, said: “I couldn’t believe it when we won, I was completely overwhelmed. The awards really recongise all the hard work of the practice team and provides us with a boost in confidence.”
“It confirms that all of our hard work is really worth it,” he added.
Sharing further insight into the Somerset Business Awards accolade that the practice won last month, Mr Young revealed that the practice was one of three businesses to be selected as a finalist.
During the process, the business was visited by the sponsor of the award, Brook Financial Management, which later selected the winner of the category. The representatives spent between three and four hours at the practice meeting both the team and its clients.
The optometrist and his team pay close attention to the service that it provides its clients, striving to ensure that “they always leave the practice with a bigger smile than what they came in with,” Mr Young said.
The practice signed up to Conor Heaney’s Optical Success Academy around four years ago and has since analysed its customer journey from beginning to end, making a number of improvements along the way. The academy provides optical business with marketing and business coaching.
Mr Young said that the practice is proud of the customer service that it offers its clients, highlighting testimonials that it has received on the homepage of its website.