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The challenge

Back to the future

How optometrist Elliot Bateman brought back a legacy optical brand to the High Street after an eight-year hiatus

19 Oct 2016 by John White

When it comes to family names in optics with a long legacy, it is hard to beat the Bateman clan. So perhaps it should come as no surprise that this successful family name, which was bought out by Vision Express in 2008, has made a return to the High Street.

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