A record-breaking Mido
Visitor numbers to the Italian show were up almost 9% organisers reveal
02 October 2015
Confirming a ‘record-breaking year,’ organisers reported that visitor numbers were up 8.7% against 2014. In addition, the show was expanded by 10% this year, allowing for more than 150 new exhibitors.
Of those who attended the three-day show, 56% came from outside of Italy.
Vice president of Mido, Giovanni Vitaloni, said: “Attendees took advantage of the more visitor-friendly layout to visit all the theme areas: Fashion District, Lenses, FAiR East Pavilion, and Design Lab with the new Lab Academy area, which was particularly successful. The Otticlub info meetings also attracted a keen, interested audience, which is another sign of the dynamic atmosphere pervading the industry.”
President of Mido, Cirillo Marcolin, added: “The record attendance figures confirm Mido’s undisputed international leadership, are a reason to be proud and encourage us to do even better in order to continue to be the must-attend exhibition for the eyewear industry.”
Next year’s show will be held on 27–29 February 2016.
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