Fusion with colour
New fashion frames collection for men and women launched in Orange brand for independents
Orange Eyewear has introduced a new range from its renowned Orange brand to offer independents ‘a wearable fashion collection for men and women.’
‘Fusion by Orange’ has been created to give practices the chance to cater to their ever-changing customer base, with quality and saleability still firmly at its core, according to the company.
Orange Eyewear managing director, Hanna Nussbaum, told OT: “The optometry market is constantly evolving and it’s essential that we stay ahead of the curve in terms of innovation and new trends.
“With Fusion, we’ve blended together the runway trends of Milan, Paris and New York to create a range of frames for men and women that give wearers a stylish look, with an affordable price tag.
“Sixty is well and truly the new 40 when it comes to fashion and the styles we’ve selected for individuals cater to this growing trend,” Ms Nussbaum added. “Similarly, anyone in their 20s or 30s would feel just as comfortable donning these frames, due to their on-trend look.”
Three colourful frames are highlighted in the new styles for women.
Designed in an array of tonal translucent colours, ‘OR629’ offers a face-flattering rounded eye shape and comes with a quality spring hinge. The frame is available in peacock and purple.
Featuring a vibrant two-tone blend of colours, ‘OR625’ is said by the company to offer wearers a standout look. Available in magenta and peacock, the acetate frame is retro-inspired and aimed at those looking to make a bold statement.
With its wearable cat’s-eye shape, marble-effect and translucent colour combinations, ‘OR626’ has been created for women who want a look that will take them ‘from desk to dinner.’
Subtle enough for the office, but with an edgy twist, the frame is available in green mottle and pink mottle, with tonal acetate sides. Quality spring hinges and metal links fuse the front and sides of the frame together, creating a sophisticated look.
For more information, visit the company’s website.