Getting yourself known

Vision Care for Homeless People has created a video to promote the work it does

Eye test

A charity that provides free sight tests and spectacles to homeless people has released a video promoting its work.

Produced by Bellyflop TV, the 90-second video for Vision Care for Homeless People (VCHP) aims to “bring to life the work of the charity and the great benefit it provides to a sector of society which sometimes finds accessing eye care a challenge.”

Discussing the importance of raising the charity’s profile, chair of VCHP, optometrist Elaine Styles, said: “Our Crisis at Christmas service and our regular clinics in Brighton, Birmingham, Manchester and London frequently reveal pathologies, and not just the need for reading specs and vision correction. We believe that approximately 20% of homeless people have a medical eye condition that needs treating, and with the growing number of homeless people the need for our work is greater than ever.”

The charity encourages practitioners to share its video, which can be watched below, with patients and friends and to add the link to websites.