100% Optical 2025
100% Optical will be held at ExCeL London on 1-3 March 2025
The Association of Optometrists is once again proud to be the 'Official Partner of 100% Optical', whilst our journal Optometry Today was the 'Official Media Partner'.
What is 100% Optical?
Over the course of three days, 100% Optical delivered a comprehensive educational programme of lectures and workshops from leading international experts, along with fashion shows, design hubs and spaces for networking across the sector.
It was the tenth year the event took place, bringing together thousands of eye care professionals to learn, network and discover the latest innovations in the optical industry.
Delegates had access to specialist advice on career development, marketing, design, financial planning, and legal matters, as well as interactive CPD for the entire practice team.
AOP lounge
AOP members had exclusive access to the AOP lounge, which hosted a range of expert speakers, delivering a full programme of workshops, lectures, and debates.
Watch highlights from 100% Optical 2024.
