Becoming a business owner

“The majority of new patients arrive on recommendation”

Karmelo Modina, owner of North London independent Eyes on Broadway, on changing his business mindset and taking on a 130-year-old practice
- Business management
Independent Marketing Feature
“My background is different to a regular optician buying an independent”

Sofia Fazal, former professional services manager at Zeiss, on moving from the corporate world into independent practice ownership
- 9 min read
- Business management
Business Independent Patients Marketing Feature
“It’s been my dream since I was 14”

Nottingham optometrist, Stephanie Lipsey-Liu, on realising a long-standing dream and the value of working with a business partner
- 6 min read
- Business management
Business Independent Patients Marketing Feature