Behind the brand

A young woman with bright orange hair stands in harsh sunlight, looking down towards the camera. She wears large butterfly-shaped frames with three contrasting colours of acetate on the top corners. She holds a pink striped snake against her chest. The general effect is striking, and a little science-fiction

“Woodys really focuses on upcoming trends and fashions”

Melanie Scott, UK country director for Woodys Eyewear, on the colourful and fashion-forward brand and its ambitions in the UK market

Equipment and suppliers

A young man and woman lean in to kiss, they both wear chunky acetate frames that feature a giant eye on the sides. She wears pink frames and his are a teal green. Both appear to be overgrown with an array of flowers including daffodils, roses, giant daisies and lilies. The image has a soft, vintage-style quality

“Etnia Barcelona is the result of the heritage of three generations”

5 min read

Eyewear and lenses

A laptop screen shows an illustration of an eye and information about axial length analysis

“Our main aim is to help resolve all the barriers to engagement in myopia management”

10 min read

Equipment and suppliers

modelsblackandwhitephoto

“Designed with individuality in mind”

Eyewear and lenses

Sense Medical staff

“I developed a drive to understand the retina in more detail”

Abdul Jahangir, director of Sense Medical, on the scope for AI and the importance of connectivity

8 min read

Equipment and suppliers

A model wears a pair of black sunglasses in a sharp cat’s eye shape. The model has very pink blusher, bright red-pink lipstick and a wide-brimmed red hat. She wears a white fluffy jacket and stands against a white background

“When we had our first order it was the most excitement I’ve felt during my professional career”

5 min read

Eyewear and lenses

Cristiana Vittore

“Our production is 100% Italian and always will be”

Eyewear and lenses

Speccare 6

Designing frames so children can play

6 min read

Tom

Spectacles as an extension of the wearer

7 min read

Eyewear and lenses

choose sight

Inclusive design for high myopia

Thea product

Making a difference for dry eye patients

6 min read

Eyewear and lenses

Tony

Eyewear brand partners

6 min read

Cambridge specstacles

Optometrist-led great British designs

8 min read

Eyewear and lenses 2

Team net collection

Frames with a positive impact

Eyewear and lenses

blue frames

A friend to the independent

Eyewear and lenses

Scotch & Soda model wearing sunglasses

Classic eyewear with a twist of individuality

Eyewear and lenses

now you see me sign

Creating an effective and engaging optical environment

Dean Waugh, director at Retail Experience Design, gave OT an overview of the design agency’s recent projects, trends on the High Street, and creating effective environments

7 min read

in practice

An additional revenue stream for practices

7 min read

specs in hand

“We need to ‘walk the talk’ of good business practice”

6 min read

Eyewear and lenses

laptop

Supporting practice systems

Eyewear and lenses

Kimeze

Providing choice, style, and fit

6 min read

Eyewear and lenses

James and Gary Conway

“It is a big milestone”

7 min read

Eyewear and lenses

ee_SS21_MTB_traileye

Giving athletes depth of choice

Eyewear and lenses

slit lamp fundoscopy

Raising the benchmark with simulator training

Equipment and suppliers