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- Know before you go: five 100% Optical insights
100% Optical
Know before you go: five 100% Optical insights
After a gap of two years following pandemic restrictions, 100% Optical 2022 is just around the corner, bringing CPD, new products, and the opportunity for in-person networking
05 April 2022
Nathan Garnett, show director for 100% Optical, told OT : “We are feeling really positive about the show.”
At the time of writing, event organisers are continuing to see large numbers of people registering for the show every day. Garnett said: “It’s going to be our busiest show yet.”
Due to popular demand, the show will open at 9am across the three days of the show, giving delegates more time to explore the exhibition and attend education sessions.
1 Key trends on the show floor
Over 200 exhibitors will be at the show, explains Celsa Vazquez, event sales manager, “More than we’ve ever had.”Giving insight into the innovations set to be on display, she explained that the event organisers are seeing “really innovative handheld diagnostic equipment” from equipment manufacturers.
100% Optical in numbers
- Over 200 exhibitors
- 500 brands
- More than 130 education sessions
- Four poster trails
- One app.
The presence of audiology providers and suppliers is increasing in 2022. With many practices looking at introducing audiology, Vazquez said: “It’s definitely an area that we want to grow moving forwards.”
Delegates will also see creative approaches and technology from shop fitting providers, with Vazquez adding: “What they are going to be showcasing, and what they can do, is going to be quite eye opening for practices.”
2 Keeping up to date
As the official event partner and education provider for the show, the AOP has produced a programme of more than 130 education sessions, including workshops, lectures and peer reviews.The programme of education has been designed around the General Optical Council’s new CPD scheme, with sessions covering all of the new domains and interactivity requirements.
Dr Ian Beasley, OT clinical editor and head of education for the AOP, shared: “100% Optical is a valuable opportunity for delegates to keep up to date on key topics such as myopia management, optical coherence tomography, and many more.”
He added: “The comprehensive education programme has been tailored to meet the needs of all practitioner types and support delegates in meeting their requirements under the CPD scheme, offering plenty of choice in both the topics covered and the style of delivery.”
Beasley noted that education at the show is incredibly popular and encouraged delegates to review the sessions they have booked, and cancel any they no longer wish to attend.
New for 2022: extended opening hours
With 100% Optical 2022 set to open at 9am across all three days, delegates will have ample time to arrive at the show ahead of key education sessions, securing last-minute spaces or booking exhibitor meetings.
Beasley suggested: “The new opening hours will mean delegates booked into 9.30am education sessions will have plenty of time to check in and grab a hot drink before the seminar programme begins.
“Several education sessions which are fully-booked for pre-registration will also have a number of walk-in spaces available on the day, so it is well-worth arriving early to secure a space or to fill in for a last-minute cancellation,” he added.
3 The poster trails
Education provision will also include four poster trails, with one non-interactive CPD point available for successfully completing each trail.Ian’s top tip
Plan ahead. Delegates should think about what exhibitors they want to visit and any queries they might have for the AOP while they have the opportunity to meet face-to-face with the team.
“There is something for every practitioner,” Beasley explained. “The poster trails are a beneficial way to use any downtime delegates might have during the show, between CPD sessions or meetings with exhibitors, and a chance to take even more value away from the show experience.”
“New for 2022, AOP members and OT subscribers will be able to scan a QR code on the posters to take the exam live, and receive an instant result and certificate,” Beasley said.
Maps showing the six different locations of the posters will be available for delegates to collect at the AOP Lounge.
Don’t forget: uploading CPD
4 Safe and efficient
The 100% Optical show app is available to download. Through the app attendees can look through exhibitors, book appointments, network with other delegates, or post to social media.“We’ve used the app for other events and it is really popular, and really useful to create your schedule of appointments and CPD,” Garnett said.
Though national COVID-19 restrictions have lifted in England, hand sanitiser and masks will still be provided to attendees who wish to use them.
Garnett said: “Exhibitors are all very aware that we are working in a sector that takes this very seriously. So we will make it as safe as possible for people to come to the event.”
James Champion, head of exhibition sales at ExCeL London, shared: “We’re delighted to be welcoming 100% Optical to ExCeL London – the largest optical event in the UK.”
With visitor safety and wellbeing a top priority for the venue, he said, “we’re continuing measures such as our enhanced cleaning regimes, hand sanitisers located throughout the venue and increased ventilation in line with the latest guidance – all aimed at reassuring attendees and exhibitors alike.”
Nathan and Celsa’s top tips:
- Download the app ahead of time
- Book your appointments
- Wear comfortable shoes.
5 Recognising Ramadan
This year, 100% Optical will coincide with Ramadan (2 April until 1 May), and event organisers have ensured adjustments will be available for delegates who will be observing the holy month.ExCeL London’s James Champion commented: “With the event falling during Ramadan, there is a prayer room on site – located beside Hall S9 – available for anyone to use as they wish.”
Garnett highlighted that exhibitors will be asked to be considerate of delegates observing Ramadan, adding that many are making plans to ensure accessibility for show visitors who will be fasting.
“The key thing is ensuring exhibitors are aware, acknowledge it, and make people feel welcome,” he said.
Champion also highlighted that ExCeL London has a variety of amenities available to meet the differing needs of delegates, such as a dedicated family room.
Say hello at the AOP Lounge
The AOP has been working with the exhibition organisers to ensure the show will be an informative and engaging event and that the safety and comfort of members is kept in mind across the show.
As ever, the AOP Lounge, at Stand L03, will provide a dedicated area hosting a programme of education. Sessions will include peer reviews and content delivered in partnership with Johnson & Johnson Vision.
Individuals from the AOP will be available on the stand for members and non-members alike to meet. Members can request a meeting with individuals from the AOP teams to discuss specific issues through the 100% Optical website.
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