17 March 2022
Set to be one of its biggest years to date, the eighth edition of 100% Optical will take place from 23–25 April at ExCeL London. To give readers an idea of the key themes set to come out of the event, OT reached out to sponsors for their insights. The full series, along with further 100% Optical articles can be found here.
Bausch + Lomb – Dimple Zala, marketing and professional affairs manager for the UK, Ireland and Nordics
What does the company have planned for 100% Optical?
We are extremely excited to announce the introduction of Bausch + Lomb Ultra One Day silicone hydrogel daily disposable contact lenses. Optimising breakthrough moisture and comfort technologies with a complete lens design, Bausch + Lomb Ultra One Day high performance contact lenses provide a whole new experience for today’s contact lens wearers.
Delegates will have the opportunity to have a first-hand lens-on-eye experience at our stand B200 and to learn more about how this contact lens can help their patients and practice to go beyond comfort. We will also be running several CPD workshops throughout the conference.
What are the key trends that you expect to see emerging from the show in contact lenses and eye health?
Building the confidence back amongst eye care professionals; showcasing the great opportunity which exists with contact lenses, not just from a practice building point of view, but more importantly, the huge impact contact lenses can have in benefitting our patients’ lifestyle needs. This will be supported by Bausch + Lomb’s new and exciting innovation, to really shake up the contact lens category, and increase the portfolio of products at our eye care professionals’ finger tips.
What one thing should readers keep an eye out for from you at 100% Optical 2022?
Do not miss out on visiting us at the conference (B200), where our full team of professional affairs, sales and marketing colleagues will be on hand to help you experience Bausch + Lomb Ultra One Day silicone hydrogel daily disposable contact lenses and to support you on your journey to offer this exciting new innovation in your practice.
For all references visit www.ultraoneday.co.uk
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