Doug Perkins returns to 100% Optical

The Specsavers co-founder will share his vision for upskilling the profession during 100% Optical next week

25 Jan 2017 by Emily McCormick

Optometrist and co-founder of Specsavers, Doug Perkins, will encourage practitioners to upgrade their clinical skills and experience when he talks at 100% Optical next week.

Speaking on the main stage during the first day of the show, which is held at London's ExCeL Exhibition Centre on 4–6 February, Mr Perkins will share with delegates what he thinks should happen into order for the profession to "safeguard itself and transform optometry."

Sharing details of his planned talk, Mr Perkins shared: "By now everyone involved in eye care must be aware of the disruptive change we are facing...Yet optometry has not started the change process properly, by facing the brutal facts."

"We should really be looking at High Street optometry from the viewpoint of GPs and hospitals, and the all-important health commissioners," he emphasised.

The hour-long CET-accredited talk will also focus on clinical advancement, as well as "the need to close the gap with the medical profession and to push for radical change in optometry education, he said.

Mr Perkins will also share details of the progress that Specsavers has made in this area since Mr Perkins addressed delegates on the same topic 12 months ago during 100% Optical 2016.

To book a place on the talk, or any other education session during 100% Optical, visit its website.


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