Optimism Health Group expands with Visioncall acquisition

The move follows the acquisition of OutsideClinic in 2020, seeing the healthcare investment group further consolidate its position in domiciliary eye care

Visioncall, the domiciliary provider of eye care services in care homes, has been acquired by Optimism Health Group.  

The healthcare investment group has a focus on healthcare services for the 75 to 90-year-old age group, particularly within the £3.5bn eye and hearing care market in the UK.

The latest deal follows Optimism’s acquisition of domiciliary provider, OutsideClinic, in 2020. In July this year, OutsideClinic announced a recruitment drive in response to high levels of demand for domiciliary services.

Joining the portfolio, Visioncall will continue to operate under its own brand to deliver eye care to elderly patients living in care homes. The eye care provider, founded in 2001, currently serves over 100,000 residents in over 5000 care homes and expects to grow its team of optometrists going forwards.

Commenting on the acquisition, Michelle Le Prevost, managing director of Visioncall, said: “We are excited about joining Optimism and working alongside our new sister company, OutsideClinic.”

Le Prevost highlighted that, as care homes reopen, the business has been seeing accelerating demand for eye and hearing tests. Describing the acquisition as an “exciting new chapter,” she added: “Optimism’s investment will allow us to continue expanding our business, recruiting a further 20 optometrists over the next two years.”

The Optimism group shared that it sees opportunity for “consolidation and new delivery models” in the eye care and hearing care market and confirmed its plans to acquire further complementary businesses in the sector serving the older demographic.

Henry Pitman, chairman of Optimism, commented: “Visioncall’s eye care service in care homes is complementary to OutsideClinic’s eye care in people’s own homes.

“The acquisition of Visioncall consolidates Optimism’s position as the UK’s leading domiciliary eye and hearing care provider.”