The Valli Group has launched a contact lens recycling scheme in order to help prevent waste from going to landfill.
Contact lens wearers can now drop off their used contact lenses, top foil and blister packs in ‘zero waste boxes’ at any of the 14 practices in the north of England.
The solution has been made available by the independent via recycling company, TerraCycle, which specialises in typically hard to recycle waste.
Once the ‘zero waste boxes’ are full, the Valli Group will send them to TerraCycle, which will separate and recycle the different materials that will then be used to create new products.
Co-founder and head of marketing at the Valli Group, Rachel Valli, said: “For years contact lens wearers have struggled to find ways in which to dispose of the lenses ethically without resorting to sending them to landfill.”
“Reducing plastic waste is high on the agenda and we’re really pleased that we’ve been able to find a way for people to recycle their contact lenses. Together, let’s reduce the amount of contact lenses sent to landfill,” she added.
Pictured is assistant manager at Valli Opticians in Hebden Bridge, Mathew Reeves, with a ‘zero waste box’