Eyewear and lenses
News on the latest optical frames and sunglasses available on the market
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The eyewear brand suggests the launch marks a milestone in its digital transformation with business partners to be able to view products through the platform
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The tool will allow customers to try on different frames and styles, and will also direct them to their local stockist
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The company hopes the website will increase online sales by providing easy to access information and videos
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Multi-pair promotion is designed to drive footfall and will be supported by TV advertising
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Merchandising guide and video designed to help practices with their marketing
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Transitions Optical carries out survey with online magazine sofeminine to find out how women feel about their spectacles