04 April 2018
L’Amy Group has entered into an exclusive partnership to manufacture and distribute Chris-Craft branded spectacles and sunglasses for men and women.
The first collection from the luxury boat manufacturer will be revealed at Silmo in Paris (28 September–1 October).
General manager of L’Amy, Dominique Alba, said that the agreement is part of the eyewear company’s strategy to offer a premium collection to its worldwide customer base.
“Chris-Craft’s reputation will add to our existing expertise and vision of excellence and refinement. We share many common values with the brand and our mission will be to highlight them throughout the image of the collection with elegance, combined with our French savoir-faire,” Ms Alba said.
Speaking about the partnership, CEO and president of Chris-Craft, Stephen Heese, said: “We are very proud to launch our first eyewear collection in partnership with L’Amy. The French group belongs to the same heritage of Chris-Craft as our companies were born in the 1800s, meaning we both know about the importance of craftsmanship and the quality of our products.”
L’Amy Group is part of the International Luxury Group, whose brands include Balmain and Vespa.
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