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Dunelm Optical announces Mido plans

The eyewear company will showcase British designs in Milan

Dunelm Optical will showcase styles from its upcoming 2018/19 eyewear collection at Mido, which takes place in Milan from 24–26 February.

The collection will feature styles from across its range of designer brands, such as Lyle & Scott and Paul Costelloe, as well as its house brands, such as Retro and Whiz Kids.

The eyewear company explained that it will showcase styles for men, women, teenagers and children to accommodate for a variety of tastes, ages and budgets.

Managing director of Dunelm Optical, David Baker, said: “The British have a reputation worldwide for great, innovative design and we are proud to deliver on that. As a leading UK designer, we see it as a must that we are at these shows.”

For further information, visit the Dunelm Optical website. 

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