Zoobug sunglasses win award for best travel product for children

Ophthalmologist’s nose saddle comfort feature in new infants style helps achieve top accolade from family lifestyle and parenting website

01 Dec 2015

Zoobug’s new polarised sunglasses for spring/summer 2016 have won the ‘best travel product for children’ accolade in the prestigious Junior Design Awards.

The winning SqFarer Polarised Sunglasses are one of several specially designed infant frames in the new collection and are designed for added comfort in the pram and during busy activities.

The new style is fitted with a surgical grade silicon nose saddle, which was developed by Zoobug’s director and ophthalmologist, Dr Julie Diem Le.

Giving support to the child’s nose, the unique detail makes the frames secure for all head positions and activities, whether the child is sitting or moving about. It also ensures that the child’s eyelashes do not touch the lenses.

Rounded sides also play a part in achieving a comfortable, snug fit over the ears for the very young wearer.

The Junior Design Awards showcase “the very best in beautifully designed, exquisitely crafted products and lifestyle brands for the discerning and style conscious parent.” Juniormagazine.co.uk is a leading family lifestyle and parenting website, covering children’s fashion, travel, interiors, design and advice relating to child health, education and development.

The Zoobug brand as a whole also won highly commended in the ‘best accessories brand’ category.

Dr Diem Le said: “The Junior Design Awards are highly sought after and we are honoured to achieve official recognition in not one, but two categories.

“As a brand, Zoobug’s mission is to raise eye health awareness through the creation of beautiful frames, which make kids look and feel fabulous.”

Dr Diem Le concluded: “I have always believed in developing high quality children’s eyewear which is protective, safe and fashion-forward, and these awards are a fantastic endorsement for that commitment.”

For more information, visit the Zoobug website.

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