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Grafton Optical launches new dry eye centre and website

The equipment manufacturer will showcase its products for the eye condition at Optrafair

14 Mar 2018 by Andrew McClean

Grafton Optical has announced the launch of the Grafton Dry Eye Centre for optometrists and ophthalmologists who are looking to offer specialist services for the condition.

The centre, which will launch at Optrafair (14–16 April, Birmingham NEC), will showcase the company’s portfolio of products and devices for diagnosis and treatment of dry eye disease.

It has been created in response to the disease’s increasing prevalence, which has led to more practices looking to incorporate services to diagnose, treat and manage the disease, Grafton Optical explained. 

People suffering from dry eye disease account for at least 30% of a practice’s patient demographic, according to Grafton Optical.

User-friendly experience

Grafton Optical has also redesigned its website in order to create a more user-friendly experience for its customers. 

The company’s full range of ophthalmic equipment solutions is available online, including customer access to product information, brochures and videos. 

The Grafton Shop will also be launching on the website soon, which will enable customers to purchase equipment from the manufacturer. 

The new website can be viewed here. 

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