Optix Software celebrates £450k expansion

Seven new jobs and RFID stock technology added

15 Jun 2015 by Robina Moss

Optix Software has invested £450,000 on expanding and adding new facilities to support its rapid business growth.

At open days last week (9–10 June) to celebrate completion of the work, the business management software company also announced the integration of the innovative Radio Frequency Identification stock system for practices.

The extensive expansion work at the Optix Software plant has added 1,200sq ft of additional space to the York-based company, and took five months to complete.

The company received £60,000 Local Enterprise Partnership Growing Places funding towards the work and the expansion has already created seven new jobs.

New facilities at the company include a large training suite fitted with 12 computer monitors and two large flat-screen televisions for training, plus well-equipped breakout areas for use between training sessions.

Staff facilities have also been upgraded, incorporating a new luxury area complete with full-sized pool table and table tennis, as well as a large flat screen television. For workers who cycle to work, a secure bike park and locker rooms with showers has also been installed.

Optix managing director, Trevor Rowley, who owns Viewpoint Opticians in York, told OT that the reason for the expansion was to create more space for training and new staff, and to improve facilities for his current 30 employees. He aims to increase his workforce to 50 over the next two years.

At the open days former optometrist Mr Rowley also announced plans to integrate Radio Frequency Identification (RFID) to provide Optix customers with the most update stock management technology available.

The new RFID system can be used as a stand-alone inventory and stock management scanner, linked to a database containing tens of thousands of frames which automatically updates, and is connected with Optix Software.

Mr Rowley explained: “I was looking at updating our catalogue system and along with others who saw the Digitact RFID system demonstrated at Optrafair, I was impressed with the high-tech functionality. One of the great benefits is that this allows you to stock-take a whole practice in just a few minutes.”

He added: “Integrating Optix with the Digitact RFID system will be a major enhancement. As part of the partnership, Digitact is providing a complete frame catalogue with images to support the system.”

Digitact managing director, Ben Gibson, said: “It’s fabulous being in partnership with Optix as it brings two very strong systems together and makes them even stronger. There’s going to be a lot of exciting things happening over the next few months and RFID will have a big impact on the optical industry.”


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