Alcon enhances its online ordering system

Contact lens and solutions company adds improvements to help customers with patient management and marketing communications

27 Apr 2016 by Robina Moss

The enhancement was launched on 20 April and gives customers increased control on managing their registered Alcon patients.

Now practitioners can register new patients for automatic repeat shipments and can also place ad-hoc orders, meaning that Alcon customers no longer have to telephone the company’s customer services team to make the changes.

The enhancement also enables practitioners to amend existing patients’ details and customisable patient lists can be downloaded to help them target upgrades and marketing communications.

Customers already using the system can find the enhancement in a new 'My Patients' section.

Customers not currently using the system can get registered by speaking to a member of Alcon’s customer services team. They can also request a copy of a new user guide, which features helpful hints and tips on using the system.

The guide is also available to download from the Alcon website.


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