Specsavers has introduced an induction course for new starters which will see the business further support its charity partners.
New employees and partners will have the opportunity to earn a virtual ‘coin’ through the completion of an online induction course which they will be able to donate to charity.
The multiple will then make a real money donation to charity which reflects the proportion of the virtual coins that have been earned by employees who have completed the induction course.
During the module, staff will explore an animated map of the world which features video clips of Specsavers senior managers talking about the business’ global activities. It aims to help new employees understand Specsavers’ values, brand and goals.
At the end, staff can select to donate their ‘coin’ to one of three of the multiple’s charity partners – Sightsavers, Vision Aid Overseas or The Fred Hollows Foundation.
The model is being rolled-out in 15 countries where Specsavers has a presence, including the UK. Specsavers estimates that around 5000 employees will take the module during 2016.
The programme was created for Specsavers by e-learning company Sponge UK. Speaking about the partnership, global learning technologies consultant at Specsavers, Simon Poole-Anderson, said: “Sponge was essential in developing this progressive learning technology intervention with us. We’ve had wholly positive feedback from our global stakeholders and we’re confident that it will provide a positive and impactful welcome to our new starters.”