Business management
Business insight from professionals who have already made their business a success
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Optometrist and OT clinical editor for multimedia, Ceri Smith-Jaynes, and East London practice owner, Simon Rose, discuss what independent practices need to do to secure their businesses over the next few months
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Kathleen McQuade, of Aberfeldy Opticians in Perthshire, on how she’s planning to juggle running her practice with first-time motherhood
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Ian Cameron, of Edinburgh’s Cameron Optometry, on why practices need to embrace remote consultations or risk being left behind
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Each month, OT poses a scenario from a practitioner. Here, we look at managing remote consultations
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OT poses a monthly scenario from a practitioner. This month, we look at introducing myopia management into practice
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Optometrists and practice owners, Indie Grewal and Lynne Fernandes, talk to OT about introducing myopia management into practice and how to talk to patients about the service
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Founder of Kirk & Kirk, Jason Kirk, shares advice on communicating effectively with your customers
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Optometrists-come-practice-owners Conor Heaney and Anthony Clarke talk to OT about building their businesses
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OT speaks to optometrists Claire Slade and Peter Hampson about how AI could emerge in optics in the coming years
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Director of marketing and national accounts at CooperVision, Mark Draper, and optometrist and founder of Ellis & Killpartrick Opticians, Mike Killpartrick (pictured), discuss the contact lens company’s Stories from the Chair competition