Business management
Business insight from professionals who have already made their business a success
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The co-founder of Eden Jones London, Hussain Raza, tells OT that more versatile models of ordering eyewear need to be adopted by independent practices
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Islington Council’s Debbie Conway and Frankie Sheppard provided advice on providing eye care for deaf patients at 100% Optical
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Vinni Verdee discusses the importance of effective communication in and out of the practice
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Optical Consumer Complaints Service consultant, Richard Edwards, discussed navigating negative feedback at 100% Optical
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Product owner for virtual technology at Specsavers, James Whitford, and retail director at Specsavers Bodmin, Joanna McLean, discuss how the multiple’s virtual styling app, Frame Styler, has changed the patient journey
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Optometrist and clinical researcher at the National Institute for Health Research, Jasleen Jolly, shares advice on communicating effectively with people with low vision sight loss
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OT speaks to Ayo Jimoh, the chief technology officer of Visibly, a US-based company offering online eye care
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Team members of Finlay London, Soho branch and founders, David Lochhead and Dane Butler, discuss providing an own brand frame offering to patients
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Owners of Cult Vision, Panos (pictured) and Marianne Nicolaou, share their learnings from creating relevant and effective window displays
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Optometrists, Gordon Ilett and Sarah Morgan, share their tips for creating a seamless patient experience through enhanced communication