Business management

Team members of Finlay London, Soho branch and founders, David Lochhead and Dane Butler, discuss providing an own brand frame offering to patients

Owners of Cult Vision, Panos (pictured) and Marianne Nicolaou, share their learnings from creating relevant and effective window displays

Optometrists, Gordon Ilett and Sarah Morgan, share their tips for creating a seamless patient experience through enhanced communication

Practices on the High Street share insight into the initiatives they have developed to help ensure customer satisfaction and promote loyalty

The Outside Clinic’s director of professional services, Nick Wingate, and professional services manager, Matt Burford, tell OT  how the record keeping software, Eyeris, has transformed domiciliary visits

Optometrist and clinical adviser at the AOP, Trevor Warburton, shares advice on the dos and don’ts of delegating tasks to support staff

Following the Chancellor’s Autumn Budget statement, OT  spoke to the Federation of Small Businesses’ national chairman, Mike Cherry (pictured), for his view of its impact for the High Street and on optometrists’ wallets

Dispensing optician and vice president of the Association of British Dispensing Opticians, Jo Holmes (pictured), shares her top tips for fitting children’s frames

Specsavers director, Melanie Brackstone, shares why her Cheltenham-based practices got involved in a project to help people back into work

OT  poses a monthly scenario from a practitioner. This month, we look at social media responses