Blogs

The world responds to the coronavirus outbreak

A roundup of stories within optics that speak to the promise of the profession during uncertain times

The number of days in February rises to 29 this year. So what will you be doing with the extra 24 hours?

From 100% Optical to the AOP Awards, it’s already been a high-octane 2020

Tackling the spread of misinformation in the wake of the novel coronavirus

100% Optical served as a reminder of the importance of moments outside of familiar surroundings and the daily routine

Have you ever considered the importance of what your brand means to your team and your patients?

Domiciliary eye care is too often overlooked, but can offer an invaluable experience

Only one pound in 100 spent on research in the UK is invested in discovering new treatments for eye disease

Future planning: Has your practice set itself goals for 2020?