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Working across borders

Optics is a transnational endeavour

06 Oct 2016 by John White

OT  has been in jet setting mode in recent weeks – a sign that summer really is over and the autumn season of industry events and product launches is upon us.

Silmo, a Parisian institution, delivered its usual stylish package of smart frames launches last month. Plus OT was able to get the lowdown on Hoya's Yuniku, a product designed to put a new spin on 3D tailored eyewear.

And yesterday, we joined CooperVision in Frankfurt for a co-produced roundtable event with eye care practitioners from across Europe to talk all things related to digital eye fatigue.

In a thought-provoking session, the prevalence of eye strain accentuated by the use of digital devices was explored. I for one was struck by market research data reporting that 30% of adults in the US spend more than nine hours a day using a digital device, and 90% of Americans acknowledge that they use their digital devices for more than two hours a day.

It was also palpable how, despite the different working practices and experiences of the optometrists in the room, they shared a collective sense that the intensive use of these devices by 'millennials' (those aged 16–35) poses unique challenges for the optometrists of today and tomorrow.

Goals shared across borders is certainly a message that resonates for those involved in World Sight Day, taking place on 13 October.

As part of this year's campaign, the organisers, the International Agency for the Prevention of Blindness, has challenged amateur and professional photographers around the world to highlight the impact of eye health in people’s lives by taking part in an international photography competition. Why not get involved by sharing your pictures using the hashtag, #StrongerTogether

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