Alcon speaks to OT  about the new sphere and toric contact lenses, along with a new patient support programme powered by augmented reality

The eyewear brand suggests the launch marks a milestone in its digital transformation with business partners to be able to view products through the platform

Multifocal contact lenses represent a steadily growing segment of the market, with experts identifying a vast potential for further expansion

With patient interactions evolving post-COVID-19, OT  speaks to experts and optometrists at Johnson & Johnson Vision on how practices can invite patients to experience contact lenses

The tool will allow customers to try on different frames and styles, and will also direct them to their local stockist

The new consumer-facing campaign will run throughout the winter and aims to remind lapsed wearers of the “freedom” contact lenses offer, and encourage them to seek out their local practice

With the end of term ‘travel window’ open, many students across the country are returning from university ahead of the festive season. OT  heard from students about their plans

Open to any UK-registered charity, Solopress has also encouraged organisations working in optics and vision care to enter the prize draw

Eye care professionals identified the importance of comfort to patient satisfaction and improving levels of dropout in a roundtable hosted by Alcon and OT 

Times are tough for practices, as COVID-19 alters the way contact lens services can be delivered. OT  speaks to Johnson & Johnson Vision experts and optometrists for their reflections on the way forward