Kimberley Young
More articles by Kimberley Young
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The behaviour change programme aims to support new contact lens wearers in the first few weeks of their trial through a series of tips and information delivered to their inbox
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As lifestyles evolve through pandemic restrictions, the way contact lenses are introduced is also changing. OT speaks to Johnson & Johnson Vision on engaging patients and improving conversion
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The organisation’s board of directors has unanimously passed a resolution recommending optometrists incorporate the standard of care for myopia management in practice
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The 2021 public perceptions research found that confidence in the profession remains high, also showing an increase in the numbers of people who would seek assistance from an optometrist in the first instance for eye issues
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Developed in partnership with the RNIB, the new function enables users to use the command ‘Alexa, call RNIB Helpline’ to be connected with support
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Allergan has partnered with teams from City, University of London and Glaucoma UK to introduce a free app for glaucoma patients
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Alcon speaks to OT about the new sphere and toric contact lenses, along with a new patient support programme powered by augmented reality
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The eyewear brand suggests the launch marks a milestone in its digital transformation with business partners to be able to view products through the platform
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Multifocal contact lenses represent a steadily growing segment of the market, with experts identifying a vast potential for further expansion
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With patient interactions evolving post-COVID-19, OT speaks to experts and optometrists at Johnson & Johnson Vision on how practices can invite patients to experience contact lenses