Are the profession’s messages about safe lens practice cutting through with wearers? Phil Morgan urges practitioners to get behind the GOC’s lens-care campaign

The GOC’s Alistair Bridge on the return of the Love Your Lenses campaign, which is helping practitioners to have a continuing conversation with patients about good contact lens care

As the optical sector prepares to take a bigger role in primary care, Gareth Hadley highlights the rewards of joining the GOC’s Council

Now is the time to help campaign for better awareness and patient aftercare, writes GOC director of strategy, Alistair Bridge