Emily McCormick
More articles by Emily McCormick
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Vision Van stops in Birmingham as it travels across the UK raising awareness of the importance of regular eye tests
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The US Think About Your Eyes campaign has proven effective in encouraging consumers through practice doors. Chair of the initiative, Dr Steve Loomis, shares how the profession and industry joining forces has been key to its success
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CHECT is encouraging optometrists to help support staff
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A campaign by two Scottish charities is shortlisted for an award
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US partnership between the profession and industry is successful in encouraging consumers to have their sight tested
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AOI and FODO Ireland jointly launch public eye health campaign
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A charity’s goal of raising funds for one million cataract operations in Africa and Asia is almost reached
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