Emily McCormick

Deputy editor (Maternity Leave)

Emily McCormick is deputy editor of Optometry Today, where she produces content for both the website and the journal. She has a particular interest in charity and business stories, and is responsible for the In practice section of the journal.

More articles by Emily McCormick

• Campaign
• Clear all

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  Specsavers launches national OCT campaign

  The initiative seeks to raise awareness of OCT with the public

  • OT news and features
  • Pulished 04 Feb 2020
  • by Emily McCormick

  High Street Multiple Campaign OCT
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  Specsavers launches Christmas advert

  The multiple’s latest advertisement features Ebenezer Scrooge

  • OT news and features
  • Pulished 09 Dec 2019
  • by Emily McCormick

  High Street Multiple Campaign
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  Optegra launches new advertising campaign

  The television advertisement is now airing on Sky

  • OT news and features
  • Pulished 15 Nov 2019
  • by Emily McCormick

  Health services Campaign Patients
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  A world not in focus

  As the profession marks World Sight Day today, what does vision mean to you?

  • OT news and features
  • Pulished 10 Oct 2019
  • by Emily McCormick

  Campaign
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  Sightsavers campaign raises over £5m

  The charity’s End is in Sight appeal aimed to raise funds to support its ambition of eliminating trachoma

  • OT news and features
  • Pulished 21 Sep 2019
  • by Emily McCormick

  Charity Campaign Fundraising Blind Treatment
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  Helping one million children see

  The eyewear company is sharing stories of children is has helped through its programme

  • OT news and features
  • Pulished 07 May 2019
  • by Emily McCormick

  Eyewear and lenses Campaign Children Sight test Spectacles
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  Catching trachoma

  Project manager for Sightsavers eye health projects in Kenya, Maurice Oduor Abony, discusses the eye care advancements in Kenya

  • OT news and features
  • Pulished 07 May 2019
  • by Emily McCormick

  Charity Campaign Treatment Feature
• 

  Orbis UK launches See My Future appeal

  Campaign aims to raise awareness of children’s eye care and education globally

  • OT news and features
  • Pulished 06 Apr 2019
  • by Emily McCormick

  Charity Campaign
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  “High-quality data has the power to bring people around a common goal”

  Sightsavers’ Sarah Bartlett discusses the role of technology and data in the bid to eliminate trachoma by 2025

  • OT news and features
  • Pulished 04 Apr 2019
  • by Emily McCormick

  Charity Treatment Campaign Fundraising Patients Blind Sight impairment
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  The fight against trachoma

  Sightsavers’ director of global individual giving and marketing, Becki Jupp, tells OT  about the charity’s latest campaign that aims to help eliminate trachoma worldwide

  • OT news and features
  • Pulished 16 Mar 2019
  • by Emily McCormick

  Charity Treatment Campaign Fundraising Blind Sight impairment Cataracts