Co-founder and head of marketing of Valli Opticians, Rachel Valli (pictured below), and new patient, Rosalyn Raine, explain how a solution to recycling contact lens packaging was found

From national campaigns and child ambassadors to revolutionising the eye exam, OT  takes a look at how the profession is promoting eye health and optometry as a brand

Dispensing optician and practice manager at Bowen Opticians, Steph Swire, and manager at Little Learners Nursery, Anna Blasdale, tell OT  about how educational visits helped raise the profile of eye health

Fitting contact lenses for presbyopic patients is something practitioners should no longer be shying away from, according to Dr Rachel Hiscox. The professional education and development manager for Johnson & Johnson Vision tells OT  why it is important to start a conversation